Back story
Jacob opened a bakery to share his cinnamon rolls after the growing popularity of his unusual flavour combinations amongst family, friends and on Instagram.
He wanted an identity and signage to reflect the quirky, playful and fun character of his special rolls.
Website design

Menu board within the bakery,
and t-shirt design for staff

Packaging and coffee mug

The ones that got away...
Just some of the logo concepts that didn't come to full fruition...
Alternative logo concepts

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